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Who's A StyleDuck?

StyleDuck is a joint venture between IdeaWorx and YourTechWorx.

YourTechWorx's William Perdue programmed the interactive code behind StyleDuck, created and maintains the web site. He also realized that improving one's writing can be a dull, but necessary pain in the behind. With this in mind, he created the site's off-beat name irreverent tone.

Lewis Perdue, IdeaWorx CEO and bestselling author, developed and designed StyleDuck's "cut to the chase" method while teaching writing at Cornell University and UCLA. Perdue initially developed "cut to the chase" to improve the impact of educational, fiction, and journalism writing.

His experience as a technology consultant and entrepreneur allowed him to extend the system to include business writing as well.

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